Zane TuckGood. Glowing. Negative. Unfair. Online reviews take on all shapes and sizes. But, regardless of their tone, the answer to your question is… Yes! Replying to reviews benefits your business in a big way. Let’s look at the why, the wins, and the how-to of review responses done right for both negative and positive reviews. … Read More
The old saying that “perfect is too good to be true” applies to online reviews as well it turns out. A review study between PowerReviews and Northwestern University found that a 5 star rating wasn’t the most trusted by consumers to purchase a product. Consumers displayed more trust and were more likely to purchase a product … Read More
Running a business is hard. The long hours, the unrelenting demands, the physical and emotional investment sometimes blind the business owner to the fact that things can and will go wrong. While it might be easy as the owner to take these events personally, there are usually positives that can be gleaned from any problem. … Read More
2020 is almost over (Thank goodness, right?), but that just means that a new year is about to begin. Many use the first of the year as a time to do things like lose weight, be more active, or start a new hobby. This time of year is also a good time for business owners … Read More
“If you don’t measure it, you can’t improve it.” This phrase is so simple, but yet, it’s so true. If you can’t measure something, and know the results, you can’t possibly get better at it. If you don’t keep score when playing racquetball, you won’t really know how much you’re improving.? Sure, you’ll notice some … Read More
Google Review Attributes are a feature that allows consumers to leave a “critical” or “positive” quality rating with their reviews in a few short clicks. This is available to almost all service based businesses and is the biggest change to Google reviews in 8 years! Google review attributes are available in both Display and Maps, … Read More
SEO Rocket Webinar Series Building a local SEOMarketing Strategy September 30, 2020 11:00 AM EDT ? Are you ready to get serious and build a Digital Marketing strategy for your business? Angela McAfee and Zane Tuck of digital agency SEO Rocket will walk you through a strategy planning session that will help you achieve organic … Read More
As digital marketers, we often tell local business owners how having an optimized Google My Business profile is essential .? However, this is not a “set it and forget it” type of task.? Keeping your Google My Business profile optimized is something that requires some time and attention on a regular basis.? Ideally, you’d want … Read More
As digital marketers, we often tell local business owners how having an optimized Google My Business profile is essential.? However, this is not a “set it and forget it” type of task.? Keeping your Google My Business profile optimized is something that requires some time and attention on a regular basis.? Ideally, you’d want to … Read More
Google My Business is a free resource that is integrated with Google Maps. When used correctly, it can provide invaluable SEO benefits. At a basic level, your listing includes essential data about your company, but you can improve your Google My Business listing to make it more effective. A well-managed listing can help you stand … Read More
